The Official Nature's Bounty UK Store | About Us

About Us

Here at Nature’s Bounty®, we know a thing or two about vitamins. We know how much choice is out there and just how confusing the world of vitamins, supplements, botanicals and #wellness can be. That’s why, for the past 50 years, we’ve done the hard work to create a range of simplified nutrition that’s backed by science, but inspired by real life.


From wellbeing to beauty, energy to immunity, our expert team of nutritionists and formulators combine breakthrough research with the finest ingredients, to get the very best products to you at the very best value. But most importantly, we’ll always explain things in simple terms so you’re clear about how our supplements work and which ones are right for you.


We’re proud that Nature’s Bounty is the No.2 vitamin brand in the US (it’s always good to have a goal to keep chasing, eh?) and while we’re a bit of a newbie in the UK, we can’t wait to show everyone what we’re about on this side of the pond too. Always here to help you handle the day, whatever it throws your way. We’ve got this.